By Chris Stonor
Flytrex, the Israel-based drone delivery company, is expanding its U.S delivery to the state of Texas, after announcing a new service in Granbury, just outside of Dallas-Fort Worth, reports a press release.
The release says, “As part of the Texas launch, Flytrex will be expanding its partnership with Brinker International (home of Chili’s® Grill & Bar, Maggiano’s Little Italy® and two virtual brands – It’s Just Wings and Maggiano’s Italian Classics), delivering food orders via drone to front and backyards of local residents, with a flight time of just five minutes.”
The service is to operate in cooperation with longtime partner Causey Aviation Unmanned under a newly granted Federal Aviation Administration (FAA) waiver allowing a delivery radius of one nautical mile, reaching thousands of potential homes. Eligible households that have opted into the service can order food via the Flytrex App.
Yariv Bash, CEO and co-Founder of Flytrex, commented, “We’re thrilled to be soaring into the Lone Star State, an outsized achievement for ultrafast home delivery.”
He continued, “After establishing drone delivery as a preferred option in North Carolina, we are excited to bring our unrivalled speed and convenience to Texas, where big things happen. We look forward to bringing drone delivery to backyards across the U.S. as we expand our service nationwide.”
Wade Allen, SVP, Innovation, Brinker International, added, “As we continue to drive awareness and grow our virtual brand, It’s Just Wings, we continue to explore and leverage technology and innovation. This partnership with Flytrex is another exciting step in the right direction.”
While Dallas-Fort Worth is often referred to as a “metroplex,” Flytrex’s focus is on the suburbs. While there are roughly 80 million homes in U.S. suburban areas, on-demand delivery has been largely seen as commercially unviable as traditional couriers are only able to make around two deliveries per hour in such areas. Flytrex is providing on-demand drone delivery directly to consumers’ homes in these underserved neighbourhoods, offering a better, faster, more sustainable service at more affordable prices.
Flytrex is on a ”roll at present”. Most recently, the company received a waiver from the FAA enabling it to expand delivery service to 10,000 homes in cities across North Carolina as part of the North Carolina Department of Transportation’s partner in the FAA’s BEYOND program.
Flytrex has been operating in the ‘First in Flight’ state since September 2020, beginning in Fayetteville, and expanding to the town of Raeford. In October 2021, Flytrex launched its third drone delivery station in North Carolina at the Holly Springs Towne Centre, delivering food orders from It’s Just Wings®, to residents’ front and backyards. Flytrex has already completed thousands of drone deliveries, “more than any other company in the U.S.”
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