Multiple media reports say that Hyundai Motor Group is reviewing its investment strategy for Supernal, its advanced air mobility (AAM) division. The review is part of a broader reassessment of future mobility investments due to global market volatility, supply chain disruptions, and shifting capital priorities, say the reports. While Supernal is still aiming for a 2028 commercial launch of its S-A2 eVTOL aircraft, the group is reportedly adjusting its implementation plan.
According to the Chosun Daily: “Supernal, the group’s U.S.-based advanced air mobility subsidiary founded in California in 2021, recently laid off 53 employees—about 8% of its workforce—according to industry sources.”
Urban Air Mobility News has asked the company for a comment.
For more information
.chosun.com/english/industry-en/2025/07/15/RUNLD2AEDZGNTEGNM43WS5TGCE/
https://www.msn.com/en-xl/news/other/hyundai-cuts-back-on-air-mobility-robotics-as-risks-mount/ar-AA1IBxHB?ocid=finance-verthp-feeds
(Image: Supernal)